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What are permission required to connect to SellerGeni?

Details of permission required, how it is used to scale and bring more success to your brand

Bharath avatar
Written by Bharath
Updated over 2 months ago

When onboarding to SellerGeni, you’ll be asked to authorize the app through Amazon’s secure SP-API. Below is a breakdown of what permissions are requested, why they are necessary, and how they’re used.

1. Advertising Access

As shown in the authorization screen, SellerGeni requires access to:

  • Modify your advertising campaigns

  • Read performance data related to ads

  • Access your business name

Why it's needed: This access enables SellerGeni’s Autopilot and optimization tools to manage bids, adjust keywords, manage budgets, and report on performance.

2. Seller Partner Access (GrowZ AI Integration)

SellerGeni GrowZ AI also requests access to your broader Amazon Selling Partner account, including:

  • Selling Partner Insights – To provide overall performance analytics

  • Fulfillment & Inventory – For stock alerts and order insights

  • Pricing & Listing – To analyze competitiveness and listing health

  • Buyer Communication & Solicitation – For tracking compliance and outreach metrics

  • Brand Analytics – To enable advanced reporting on keywords, products, and category share

Why it's needed: These permissions allow SellerGeni to give you a unified view of your Amazon operations and power tools like Product Intelligence and Listing Health Monitor.


Security & Control

  • All data is read through Amazon’s official SP-API using token-based access.

  • You can revoke access at any time via Amazon’s Manage Apps & Services.

Data Usage Transparency

SellerGeni never stores your Amazon credentials and uses only the data required to power your dashboard, automation, and reporting features. If you have any questions about permissions, feel free to reach out at [email protected].

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